Sunday is considered the “holiest” day by by American football fans across the nation and during yesterday’s Week 3 festivities, Nike unveiled its new ‘BOOM’ ad campaign that featured a number of celebrities and Nike athletes, most notably Bo Jackson, Tim Tebow, and hip-hop artist Rick Ross. These new short vids emphasize those Boom-worthy moments – a posterizing slam dunk, a vicious open-field tackle, a mean left-hook, an iced-out talking chain of yourself – with the stars acting as spectators to these wondrous events. Did you catch ’em yesterday? Check out all three after the jump and let us know which Nike ‘BOOM’ ad is your favorite.