END. Clothing is keeping it close to home for their 20th anniversary, unleashing a whopping slate of collaborations rooted in the rituals and touchstones that shape British life. Following projects with Mizuno, Crocs, and adidas, including a German army trainer inspired by fish and chip shops, the Newcastle retailer is reconvening with the Three Stripes on the recently-introduced adidas HRMY silhouette.
The latest chapter of END.’s banner anniversary year takes us to the humble corner store with a design inspired by newsagents; a longstanding fixture of any community. Evoking the look of newspaper ink, the adidas HRMY here pairs a “Light Granite” upper with a vibrant “Halo Blue” midsole.





To the uninitiated; the adidas HRMY is a new model inspired by the adidas Harmony, which originally hit shelves in the year 2000. A mesh upper featuring TPU stripes/forefoot detailing is paired with an all-new REPETITOR midsole, comprising a retro-futuristic vibe not too far off from modern HOKA silhouettes.
The END. Clothing x adidas HRMY “Newsagents” is up now on END. Launches and releases July 12th, 2025. Pairs will be available exclusively through the retailer’s website and flagship locations for $189; see official images below if you’re considering copping.



