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Here’s What Went Down In The Surprise Neon Air Max 95 Drop In Tokyo

Here’s What Went Down In The Surprise Neon Air Max 95 Drop In Tokyo

Nike has been upping their creative juices for their high-profile drops as of late. Preceding the wider public releases that happen on handheld phones and desktops, the Swoosh has been bringing releases back to the ground through some creative methods to stir up even more anticipation. For the Air Max 95 “Neon” 2025, it already went down weeks ago.

On March 15th, the Air Max 95 “Neon” was available in limited quantity at Blue Room, a vintage shop known for men’s clothing in the streetwear and casual wear category. There was no public notice of the release; instead, shop-goers were left to make the discoveries on their own. Of course, they were not expecting to find a pair of a pristine deadstock pair of OG Air Max 95s, let alone an official early release of the 2025 version.

Full aware of the shock value, Blue Room actually set up a hidden camera behind their industrial shoe shelf, capturing real life reactions to what might be the best surprise come-up of the year. Word quickly spread, orderly queues began to form (it’s Japan, after all), and by night’s end, the shoes were completely sold out. Look closely, and you’ll recognize none other than Chris Gibbs, owner of Union, be one of the lucky few.

The Air Max 95 “Neon” 2025 is still due out for a release on April 4th, 2025 at select shops globally, and again on April 18th via SNKRS. Quantity is expected to limited. MSRP is set at $180. Stay tuned for the official store list.

WHERE TO BUY

Mens Nike Air Max 95

SKU: HM4740-001
RETAIL PRICE: $180
RELEASE DATE: Apr 4, 2025

Europe 04/04/2025 Friday

Retailer Release type Status
END. App Only Check App
Backdoor Raffle Check Site
Woei Raffle Check Site
SEVENSTORE Raffle Check Site
Foot District Raffle Check Site
Slam Jam Standard Check Site
43einhalb Standard Check Site
AFEW Standard Check Site
Asphaltgold Standard Check Site
Maha Amsterdam Standard Check Site
BSTN Standard Check Site
One Block Down Standard Check Site
Très Bien Standard Check Site
SOTF In Store Only Offline Only
Naked In Store Only Offline Only
Stress Oslo In Store Only Offline Only
NOIRFONCE In Store Only Offline Only
SVD Raffle Closed Raffle Closed

Canada 04/04/2025 Friday

Retailer Release type Status
Nomad Raffle Check Site

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