The adidas UltraBOOST 1.0. Are Vibrant In “Energy Ink”

The lavender-laden women's release is available now on adidas.com.

Matt Varga February 28th, 2024 (updated)

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While archival styles may get more pub & press in recent times, the adidas UltraBOOST keeps marching on, a year-in, year-out best seller for the Three Stripes. As the ever-popular sneakers continue to command high demand, they’re rolled out consistently in new outfittings. The latest, in “Energy Ink” and “Collegiate Purple” applies those two trademark tones in heavy doses for an all-around floral look.

Tracing back to the middle of last decade, “Triple White” has been the true home base that each successive UltraBOOST release plays off of. These shoes ditch the single-color upper that frequently hits pairs of UBs, instead functionally weaving shades of purple into their structural knit.

Similarly, those colors seep through in the midsole, as a gradient in varying intensity takes the shoe from “Cloud White” to lilac towards the heel. The final, and arguably central, application of those hues completely paint the medial cage and “adidas Boost” text on the heel counter.

Once reserved for an initial collaboration with Parley, eco-conscious construction has become a constant calling card for the UltraBOOST line. This release also carries that forward, boasting 50% recycled plastic in their yarn uppers.

The adidas UltraBOOST 1.0 “Cloud White/Energy Ink” is available now via adidas.com in women’s sizing, retailing for $190.

Elsewhere out of Germany, the Teenage Mutant Ninja Turtles adidas Superstar eyes release towards the end of the month.

WHERE TO BUY

adidas Ultraboost 1.0

SKU: IH7313

RETAIL PRICE: $190

RELEASE DATE: Mar 2, 2024

US 03/02/2024 Saturday

Retailer	Release type	Status
adidas US	Standard	Check Site

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Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in the music world, video editing and writing coverage primarily on hip-hop and electronic. A long-standing interest in sneakers eventually led him to switching over to the footwear side of things. An avid collector, his time in the hobby stretches back more than a decade. Though always a contentious argument, his favorite sneaker of all time comes down to the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-up. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.