London brand “Always Do What You Should Do” is set to debut its first ever footwear collaboration, joining forces with adidas to present a playful take on the iconic Superstar. The co-designed iteration draws from ADWYSD’s roots in skating and surfing culture, as well as the brand’s commitment to inclusivity, fun, and just having a good time in general.
A synthetic leather upper preps the adidas Superstar for any number of outdoor activities, complete with a reflective heel tab that hosts the trefoil logo in green. The Always “@” logo introduces itself prominently on the pair’s skate-friendly, puffy tongue, then repeats on two sets of oversized laces in purple and green coloring. Even more brand callbacks appear underfoot, the left sole displaying a map of New Zealand (where the brand originated) while the right sole boasts a stamp reading “Tell Your Friends You Love Them” in true ADWYSD fashion.
The always x adidas Superstar will see its first release on February 17th at alwaysdowhatyoushoulddo.com, soon followed by a wider adidas.com drop on February 24th. In the meantime, enjoy detailed images below.
WHERE TO BUY
Mens Always x adidas Superstar ADV
Retailer | Release type | Status |
---|---|---|
adidas US | Standard | Check Site |

- M 4.5 / W 6
- M 5 / W 6.5
- M 5.5 / W 7
- M 6 / W 7.5
- M 6.5 / W 8
- M 7 / W 8.5
- M 7.5 / W 9
- M 8 / W 9.5
- M 8.5 / W 10
- M 9 / W 10.5
- M 9.5 / W 11
- M 10 / W 11.5
- M 10.5 / W 12
- M 11 / W 12.5
- M 11.5 / W 13
- M 12 / W 13.5










