Jovani Hernandez Founded in 2015 and based in Tokyo, AURALEE has been lending its creative direction to a handful of New Balance projects over the years.
In recent memory, the brand with a penchant for understated luxury has taken a liking to the NB XC-72. The silhouette has maintained relative obscurity, but shares design cues with the Japanese label’s latest collaboration: two pairs of the New Balance RC30.
Similar to past joint-efforts with the New England institution, AURALEE’s newest footwear linkup enjoys a uniform finish across its upper. Premium suede takes on either “Hunter Green” or “Tan” colors that fit in with the spring season. Branding on the tongue and sidewalls is barely discernible, but old school outsoles deviate from the top-halves. “Black” and “Gum Brown” looks round out each NB RC-30 by the Ryota Iwai-founded imprint.
The latest duo by AURALEE launches at select shops on April 12. Enjoy detailed photos of the pairs ahead.
For more from the Boston-based brand, check out the Kith x New Balance 998 “30th Anniversary” recently teased on the cover of Shoes Master.
WHERE TO BUY
AURALEE x New Balance RC30
US 04/14/2023 Friday
| Retailer | Release type | Status |
|---|---|---|
| New Balance US | Standard | Check Site |
Europe 04/13/2023 Thursday
| Retailer | Release type | Status |
|---|---|---|
| END. | Standard | Check Site |
WHERE TO BUY
AURALEE x New Balance RC30
US 04/14/2023 Friday
| Retailer | Release type | Status |
|---|---|---|
| New Balance US | Standard | Check Site |
Europe 04/13/2023 Thursday
| Retailer | Release type | Status |
|---|---|---|
| END. | Standard | Check Site |
Photos via END. Clothing
