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Nike Flips The Persian Violet On This Upcoming Nike Air Max BW

Nike Flips The Persian Violet On This Upcoming Nike Air Max BW

The art of “flipping” or “reverse” treating a colorway has been in practice for decades, and they’ve typically been well-received as it represents the brand’s recognition of an OG colorway. It has happened on quite a bit of occasions with Nike Sportswear icons, working particularly well on the Air Max 90, Dunk/Air Force 1, and even some Air Jordans. This upcoming Air Max BW boasts that ability as well as it takes on the original “Persian Violet” and gives it a new spin.

Recognized among the most important Air Max models in history, the Air Classic BW (which has been simplified to Air Max BW) debuted in 1991 with a larger Air Max unit unit than previously seen (BW = Big Window), flaunting a Persian Violet colorway that combined white, black, and a sharp purple-ish tone. This upcoming iteration rearranges the black and white while keeping the violet hut as is (tongue, ankle, Swoosh, midsole accent), making it instantly recognizable to even the entry-level Air Max heads.

You can expect these on Nike.com for $130 soon. In other Air Max news, Nike is celebrating the 35th Anniversary of Air Max with the Air Max 90 XXXV.

WHERE TO BUY

Mens Nike Air Max BW "Reverse Persian Violet"

SKU: DN4113-101
RETAIL PRICE: $130
RELEASE DATE: Jun 3, 2022

US 06/03/2022 Friday

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