1041894

SneakersBR Revisits 2009’s Air Max 1 “Lanceiro” With Women-Inspired Converse Chuck 70 Capsule

SneakersBR Revisits 2009’s Air Max 1 “Lanceiro” With Women-Inspired Converse Chuck 70 Capsule

In 2009, SneakersBR, a leading institution promoting sneakers in the Portuguese tongue, reimagined the iconic Nike Air Max 1 as a Brazilian cultural symbol with the “Lanceiro” special edition. More than a decade later, the outlet has set out to make history again by bringing these same colors and themes to a Converse Chuck 70 collection.

Set to launch on August 7th to coincide with National Maracatu Day, a celebration of ancient carnival traditions from the northeast of Brazil, the collaborative project includes two iterations of the pivotal basketball silhouette. Designed by Fabricio de Costa Machado, the upcoming sneakers split up the color palette that appeared on the aforementioned Air Max 1 12 years ago (on which de Costa Machado helped). A sand-like cream takes over much of the high-top Chuck 70, while a vibrant blue animates the shower Ox. Yet, both options boast textures and graphics that pay homage to the ancient traditions, as well as new achievements deriving from the Pernambuco culture: women are still fighting for equality in regards to assuming the role of “caboclo de lança” (literally “spearman”). Therefore, while SneakerBR’s latest joint-effort with the Swoosh nods to past work, it presents a new idea by being marketed under the “Lanceira” banner as a salute to women.

Enjoy imagery of the footwear ahead, and find pairs hitting select retailers in Brazil on August 7th.

Elsewhere under the NIKE, Inc. umbrella, the Aleali May x Air Jordan 14 Low is set to drop before August ends.

Sneakersbr Converse Chuck 70 Lanceiro 13

Sneakersbr Converse Chuck 70 Lanceiro 12

Sneakersbr Converse Chuck 70 Lanceiro 11

Sneakersbr Converse Chuck 70 Lanceiro 10

Sneakersbr Converse Chuck 70 Lanceiro 9

Sneakersbr Converse Chuck 70 Lanceiro 8

Sneakersbr Converse Chuck 70 Lanceiro 7

Sneakersbr Converse Chuck 70 Lanceiro 6

Sneakersbr Converse Chuck 70 Lanceiro 5

Sneakersbr Converse Chuck 70 Lanceiro 4

Sneakersbr Converse Chuck 70 Lanceiro 3

Sneakersbr Converse Chuck 70 Lanceiro 2

Sneakersbr Converse Chuck 70 Lanceira

Latest News

New Balance Debuts A New 550 Build With Canvas And Mesh

Though the days of the New Balance 550 being a total titan for the brand are likely in the rear view for now, the Boston...

by Matt Varga 5 hours
0

The ASICS GEL-NYC Unearths A "Moonrock" Edition

The enduring dominance of the ASICS GEL-Kayano 14 may overshadow the success of the ASICS GEL-NYC in blogosphere, but in any metropolitian city, you’re likely...

by Matt Varga 7 hours
0

The Nike ACG Mountain Fly Takes To "College Grey" For Summer

Quietly, the era of the Nike ACG Mountain Fly 2 may be over. With the model precipitously slowing down waves of new colorways and its...

by Matt Varga 8 hours
0