1040332

More Experimental Branding Appears On This Sporty Nike Air Force 1 Low

More Experimental Branding Appears On This Sporty Nike Air Force 1 Low

The Nike Air Force 1 may have debuted almost four decades ago but it is still one of the most popular, bestselling sneakers in the world. Embracing both tradition and modernity, Bruce Kilgore’s design has been constantly reimagined through a lens reflective of current fashion trends. An upcoming pair continues to prove this case by introducing a gridded patterns and a new form of experiemental branding.

A color palette of white, black, and royal blue, delivers a crisp new style to the Swoosh’s audience. The pair flaunts a familiar white smooth leather base with a matching rubber midsole. Blue Swooshes are emblazoned on both sides and are animated by a black outline. Touches of black are also applied to branded elements elsewhere, such as the heel tab and the “AIR” logo on the midsole. Additionally, “Nike” is embroidered on black at the forefoot of the lateral side—a design cue that hasn’t been channeled before. Experimentation continues with the blue heel tab opting for a patent leather build for a glossy look and the tongue showcasing a grid pattern. The tongue also finds a way to get playful with branding—specifically by adding a smudged, motion blur-like effect on the Nike logo. Finally, a dash of royal blue is applied to the sockliner and outsole for the final touches of color on this experimental yet sleek style.

Take a closer look at the Air Force 1 below, which will arrive at Nike.com and the listed retailers in the coming months at a price of $110.

For more by the Swoosh, check out the upcoming Nike Air Max 2021 with crimson and navy accents.

Nike Air Force 1 Low White Royal Dc8873 100 4

Nike Air Force 1 Low White Royal Dc8873 100 3

Nike Air Force 1 Low White Royal Dc8873 100 2

Nike Air Force 1 Low White Royal Dc8873 100 8

Nike Air Force 1 Low White Royal Dc8873 100 5

Nike Air Force 1 Low White Royal Dc8873 100 6

Nike Air Force 1 Low White Royal Dc8873 100 7

Latest News

New Balance Debuts A New 550 Build With Canvas And Mesh

Though the days of the New Balance 550 being a total titan for the brand are likely in the rear view for now, the Boston...

by Matt Varga April 7, 2025
1

The ASICS GEL-NYC Unearths A "Moonrock" Edition

The enduring dominance of the ASICS GEL-Kayano 14 may overshadow the success of the ASICS GEL-NYC in blogosphere, but in any metropolitian city, you’re likely...

by Matt Varga April 7, 2025
7

The Nike ACG Mountain Fly Takes To "College Grey" For Summer

Quietly, the era of the Nike ACG Mountain Fly 2 may be over. With the model precipitously slowing down waves of new colorways and its...

by Matt Varga April 7, 2025
0