atmos Adds Colorful Dyed Panels To Their New Balance 57/40 Collaboration

The New Balance 57/40 hasn’t been on the market for long, but it already boasts a collaboration with atmos, the Japanese institution that’s helped create icons for some of the sneaker space’s biggest players.

Akin to other propositions from the decades-old boutique, the newly-surfaced New Balance option indulges in a bold and colorful style. The mix of materials throughout the robust, yet breathable upper indulge in “Canary Yellow,” as well as purplish pink and blue tie-dye-reminiscent patterns. Black and neon green accents enter the mix around the heel, which starkly contrast the aforementioned, spring-appropriate color palette. Chunky midsole combine both aesthetics, and are accompanied by a semi-translucent, icy blue outsole.

Enjoy images of the New Balance 574-variant here below, and find pairs available at Japan’s NewBalance.com outpost on March 20th.

For more from the Boston-base brand, check out the New Balance 327.

WHERE TO BUY

Mens atmos x New Balance 57/40

SKU: M5740AT

RETAIL PRICE: $N/A

RELEASE DATE: Mar 20, 2021

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After Market

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Images: New Balance JP