Concepts and adidas To Open Store In Boston

Concepts, the Cambridge-based sneaker retailer that has reached levels of world recognition, has joined forces with German sportswear brand adidas to open up a brand new retail store in the heart of Boston, MA. As this is a joint venture between shop and brand, you can expect the prime service of the Concepts team with the latest and greatest that adidas has to offer.

To celebrate the store opening, Concepts and adidas are launching a three-day city-wide experience of some sort, with a select few being able to participate in the grand opening of the store. More details are to come on Concepts Instagram.

We’ve joined forces with adidas to bring you an unparalleled shopping experience in Boston, MA with a store opening later this week. To celebrate this unprecedented event, we’re launching a three-day experience for the citizens of the Boston area. Anyone can participate, but only a select few will earn the right to be part of the grand opening ceremony. Stay tuned for more information as details will be announced later today. #cncpts #adidas

A post shared by CONCEPTS (@cncpts) on Aug 21, 2017 at 8:24am PDT