If you’re riding the wave of adidas’ resurgence in North America, Jon Wexler’s a name you’ve definitely heard more than once. He’s in charge of the brand outside of sports performance and there’s nobody else in the industry like him that has a recognition he does. Today, he was the guest of honor at Power 105.1’s Breakfast Club morning talk show, and he took the opportunity to push Boost technology and the brand’s latest achievements. He also touches on some interesting topics such as why Yeezy Boosts are so limited, “beef” between sneaker brands, and much more. Start your day off by watching the interview below.
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