John Kim 
While Li-Ning’s presence in the United States hasn’t grown much since the signature line hit its peak two years ago, their community interaction has been pretty impressive as of late. Their latest move is a “Make Your Own WOW” design competition in which the brand encourages its fans to color up a pair of the Way of Wade 3 “Mesh” using Adobe Illustrator with a firm promise of releasing the winning design. That’s right – Li-Ning will actually release a pair of sneakers designed by a fan, and the cherry on top is that the creator behind the winning submission will get to launch the shoes with Dwyane Wade at an exclusive launch party. Go here for full contest info and get your design on.
Do you have design game? D. Wade wants you to design his next shoe. Enter at: http://t.co/e4A1PgijMe
https://t.co/l64PizMjXV
— Way Of Wade (@LiNingUSA) April 13, 2015
