Jordan Brand Unveils The “Pearl” Collection for All-Star 2015

Patrick Johnson February 16th, 2015 (updated)

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Jordan Brand has officially unveiled their All-Star 2015 “Pearl” Collection, set to debut tomorrow, February 7th, 2015. MJ’s legacy is firmly cemented in Madison Square Garden – it’s the mecca of basketball where he continuously beat up the New York Knicks and forged his infamous double-nickel game just weeks after returning to the game of basketball after a two-year hiatus. This year’s All-Star Game takes place in that very building, and with the brand’s 30th Anniversary in tow, they have plenty of special events planned to help usher in the Pearl Collection. With a simple Pure Platinum and White motif, the aesthetic sets the precedence of elegance and simplicity in design.

From Thursday, February 12th to Monday, February 16th, Jordan will be opening a number of unique experiences for fans to engage in. Pearl Pavilion will be a pop-up shop across from Penn Station showcasing each of these four Jordans. 166 Flatbush, Brooklyn will also host a unique temporary boutique with special edition products and customization opportunities. Check out a teaser video of the latest Jordan All-Star endeavor below.

Air Jordan XX9 “All-Star”
Color: White/Reflect Silver-Wolf Grey-Retro
Style Code: 744312-100
Release Date: 2/7/15
Price: $225

Jordan Melo M11 “All-Star”
Color: White/Metallic Silver-Pure Platinum-Retro
Style Code: 716639-106
Release Date: 2/7/15
Price: $160