WEST NYC x New Balance 530 “Project 530” – Release Reminder

WEST NYC’s latest collaboration pays homage to the audaciously bright colorways of the earlier era, spurning the tonal looks for statement pieces seen here. With grey and white acting as the primary base, the hot red and purple tones punch up this awesome composition, continuing the string of attractive designs by the UWS-based sneaker shop. The WEST NYC x New Balance 530 already release in-store this morning at 5:30 AM, but you can catch them online at 5:30 PM directly from their webstore.