Inside the New NikeLab Location at Nike 1948

Brendan Dunne July 16, 2014

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Nike Lab 1948 London

The introduction of the NikeLab concept collapsed some of the scattered Nike Sportswear spots around the world into one group. Nike 1948 in London was one of the shops that saw the overhaul, and now has a new buildout reflecting the sort of peak performance and innovation product housed within. We understand that most of our readers might not be able to make it to that NSW outpust in Great Britain, but you can still check out the redesign thanks to this set of photos. Continue reading to get a look at the gallery and tell us in the comments if you’ve checked out any of the new NikeLab locations yet.

Source: Soccer Bible

Nike Lab 1948 London 01

Nike Lab 1948 London 02