You might think NYC was spent from all the sneaker hoopla surrounding the inaugural World Basketball Festival this weekend, but the Big Apple managed to serve as a great host to one Paul Rodriguez Jr. P-Rod was on hand at the Polo Grounds Towers and Rucker Park for a demo celebrating the release of his latest signature sneaker, the Nike SB Zoom Paul Rodriguez 4. The temporary skate park at the Polo Grounds served as a concrete canvas for Nike SB riders like Theotis Beasley, Eric Koston and P-Rod, while sneakerhead and jack of all trades Bobbito Garcia emceed the afternoon’s festivities. Check out a ton of exclusive photos after the jump courtesy of our fam over at FRESHNESS and stick with Sneaker News for the latest on Paul Rodriguez’ Nike SBs.