New Balance 204L

The New Balance 204L is a brand new lifestyle-focused silhouette introduced in the Summer of 2025. Featuring a low-profile construction and a slimmer look and feel, the 204L tackles one of the biggest trends in sneakers by combining thoughtful design and sport heritage.

With its roots in track running, the New Balance 204L will be a major component of the brand’s lifestyle strategy in 2025 and 2026. Several collaborations are already in the works, including the likes of Kith, Auralee, and more.

The New Balance 204L is set to release in the U.S. on July 30th, 2025 for $109.99.

New Balance 204L

The KITH New Balance 204L Releases On July 18th

The footwear universe has an interesting sense of time. It only took a few days after our final claim that New Balance hadn’t truly entered...

By Matt Varga July 16, 2025
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The New Balance 204L Softens Up In “Timberwolf”

If there’s any one lifestyle trend New Balance hasn’t already covered, it’s the low-profile movement. adidas has the Samba, PUMA has the Speedcat, and Nike...

By Andrew Rizzo July 9, 2025
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The New Balance 204L Checks Off An Essential “Silver Metallic” Pack

What if the tech runner and slim-soled shoe trends were combined in one sneaker? In short, that’s essentially the idea behind the New Balance 204L;...

By Andrew Rizzo July 1, 2025
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Ronnie Fieg Gets Unusually Colorful For The Kith x New Balance 204L

Ronnie Fieg and KITH have been a part of the early dates for a litany of fresh New Balance models, getting involved in the past...

By Matt Varga June 30, 2025
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AURALEE Debuts New Balance 204L Collaboration For SS26

New Balance has proven they don’t necessarily need outside help to make a splash with “fashion types,” but their ironclad partnership with AURALEE certainly doesn’t hurt. The...

By Matt Varga June 26, 2025
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Basketcase Leads The New Balance 204L Charge With A Collaboration For Paris Fashion Week

The New Balance 204L is ready to break through this Fall 2025, and California-based Basketcase has been tapped to lead the charge with an expertly...

By Sneaker News June 23, 2025
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New Balance Is Ready To Go Low Profile Mode With The 204L

The world of sneakers is firmly in its slim era, a movement catalyzed by the over-saturation of chunky “dad” shoes and thick-soled bottoms. Trends typically...

By Sneaker News June 21, 2025
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